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News & Views

Keep up-to-date with all things Endpoint

Read our latest news, insights and research, covering everything from recent wins and new appointments, to in-depth discussions around the biggest issues in wayfinding and experience design.

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Fuelling the fan experience: Lessons Learnt

Fuelling the fan experience: Lessons Learnt

The stadium & fan experience have changed beyond recognition – & not just because of COVID. We take a look at the positive role wayfinding is playing.
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Why workplace branding matters more than ever

Why workplace branding matters more than ever

Workplace branding is actually more subtle and a lot more important than you might think.
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Coming to Dubai: Technical Designer Brian Cruz’s Endpoint journey so far

Coming to Dubai: Technical Designer Brian Cruz’s Endpoint journey so far

As one of the first employees at Endpoint’s Dubai studio, Technical Designer Brian Cruz has enjoyed being part of the company’s growth over the past 13 years.
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The future of mapping the world with what3words

The future of mapping the world with what3words

what3words assigns short memorable phrases to map locations globally. Recent news has raised concerns over its usage, but what’s the real issue here?
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A strong contender: Cerys Thomas keeps on developing and delivering

A strong contender: Cerys Thomas keeps on developing and delivering

Since returning to Endpoint after completing her internship, Cerys Thomas’ technical design work has been instrumental in maintaining our high standards across many creative projects.
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New signage to support Chaucer’s revamped brand identity

New signage to support Chaucer’s revamped brand identity

Endpoint worked with Chaucer and Pentagram to implement a striking new reception signage.
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Lights, camera, action as Endpoint supports Twickenham Film Studios rebrand

Lights, camera, action as Endpoint supports Twickenham Film Studios rebrand

Endpoint wayfinding team helps Twickenham Film Studios to bring their new brand identity to life through wayfinding & signage.
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From design to implementation: How Technical Project Manager Pedro Barreto thrives bringing visions to life

From design to implementation: How Technical Project Manager Pedro Barreto thrives bringing visions to life

Pedro Barreto studied architecture in Portugal, before a need to be more hands-on saw him join Endpoint as a Technical Project Manager here in London.
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Everton’s new stadium granted green light from Government

Everton’s new stadium granted green light from Government

We're looking forward to creating a bespoke stadium wayfinding signage design for Everton Football Club.
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Through catwalks and car parks – How Estelle Magrin is empowering wayfinding design at Endpoint

Through catwalks and car parks – How Estelle Magrin is empowering wayfinding design at Endpoint

Originally from Lyon, France, our Dubai-based wayfinding designer, Estelle Magrin, landed at Endpoint with her multidisciplinary and international career in design.
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From the page to the built environment: Endpoint talks typography with Dalton Maag

From the page to the built environment: Endpoint talks typography with Dalton Maag

Endpoint’s Wayfinding Design Director and font obsessive, Alison Richings, talks typography with Dalton Maag’s Founder, Bruno Maag, and its Creative Director, Riccardo De Franceschi.
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Fusing Classic & Modern: Wayfinding designer Noor Alshawa’s path to Endpoint

Fusing Classic & Modern: Wayfinding designer Noor Alshawa’s path to Endpoint

Born and raised in Saudi Arabia to a Palestinian family, Endpoint Dubai-based Wayfinding Designer Noor Alshawa’s local knowledge and experience complements her design expertise.
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Endpoint featured in new signage & wayfinding book

Endpoint featured in new signage & wayfinding book

Two Endpoint wayfinding projects – Harrods and the Dubai Design District (d3) – are featured in a new book ‘Designing Orientation: Signage Concepts & Wayfinding Systems’.
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Environmental Graphics: Playing its part in transforming the modern workplace

Environmental Graphics: Playing its part in transforming the modern workplace

Given the pandemic, the rise in remote working, and a decline in office usage; how can building owners create spaces that companies can use flexibly and feel a sense of belonging in?
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Endpoint appointed wayfinding consultant for the former Whiteleys shopping centre

Endpoint appointed wayfinding consultant for the former Whiteleys shopping centre

Endpoint is part of the design team helping to transform the former Whiteleys shopping centre for the 21st Century.
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Strategic Upward Movements – How Tom Williams, project manager, ended up at Endpoint

Strategic Upward Movements – How Tom Williams, project manager, ended up at Endpoint

Spanning client service and project management, the London team’s Tom Williams has a multifaceted role – a heady mix of design management, creative strategy, and technical implementation.
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Giving signage its due respect

Giving signage its due respect

Alison Richings, Wayfinding Design Director, explores how a sign can go a long way and the impact it can have on trust.
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Endpoint scores stadium wayfinding project for Everton Football Club

Endpoint scores stadium wayfinding project for Everton Football Club

Earlier this year, Pattern architects appointed Endpoint to create a bespoke stadium wayfinding signage design for Everton Football Club's new stadium at Bramley-Moore Dock.
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29/07/2021 14:17
The @royalacademyofmusic donor boards by Endpoint.The design was beautifully simple. We took our cues from musical instruments. Form was dictated by the panelling on this section of the wall and the concept we wanted to convey was the repetition of sound.Click on the link in our bio to read about the project in more detail.📸 by @marcusginns
28/07/2021 12:35
We're proud to share with you our donor board designs for the @royalacademyofmusic. The client described the finished result as "an elegant and contemporary donor board cleverly in keeping with a historic and grand 20th-century building."Our wayfinding and the technical team had an open brief from the client, giving them the opportunity to push creative boundaries on the project.Click on the link in our bio to read the full case study.🎥📸 by @marcusginns
16/07/2021 17:51
Sketching helps to explore so many ideas we have, especially when we're in meetings with our client, as it's an opportunity then and there to bring our ideas to life and discuss any concerns straight away. This is a very important part of our design process.
08/07/2021 11:18
Very proud to be delivering wayfinding strategy, creative and technical design for 6 out of 9 mega projects part of the Saudi Arabia 2030 vision, underlining our global leading position! #weareendpoint #wayfindingconsultants #wayfindingexperts #creative #design #london #dubai #designfirm #designstudio #placemaking #wayfindingdesign #signagedesign #wayfinding #wayfindingdesign #saudivision2030
25/06/2021 12:43
👂No creative design post here today, instead we're sharing with you an eye-opening podcast that gives you an insight into our thinking behind wayfinding.In writer and podcast host, Mark Heywood's @behindthespinepodcast, he interviewed our very own Alison Richings, who covers everything from individual orientation to emotional decision-making, looking at the psychology of signage, the need for information, and strategic placement in relation to different spaces such as malls, shops, supermarkets, museums, stadiums, and hospitals.If you haven't listened already, we can't wait for you to hear it.Click on the link in our bio to listen to the 30-minute podcast.

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