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Endpoint is excited to walk ‘The Line’ again


Endpoint is excited to walk ‘The Line’ again


Endpoint’s Alison Richings has lent her wayfinding expertise to a public art project aimed at improving the wayfinding between London’s Star Lane Station and Cody Dock – without using signs.

The Line is an ambitious public art project in East London that connects Queen Elizabeth Olympic Park and The O2, following the waterways and the line of the Greenwich Meridian.

We first worked on this project in 2015, and it’s great to be approached to support it again. Previously, we produced wayfinding signs and interpretation boards to help people find their way along the length of the walk.

However, one particular stretch of London’s first dedicated public art walk requires improvements. To that end, The Line has put together a group of local residents to develop the brief with the artist in creating art installations that act as wayfinding landmarks.

At Endpoint, improving and bringing public spaces to life is part of what we do. So, Alison was asked to deliver her expert views on wayfinding together with guidance on how to frame thinking on the brief.

We’re looking forward to seeing the wayfinding artwork take shape.

For more information on The Line visit here.

Hero image: Madge Gill_Nature in Mind_at Cody Dock_Courtesy The Line_Credit Simon Myers

Abigail Fallis - DNA DL90 (2003) Courtesy The Line_Credit Luis Veloso
Tracey Emin_A Moment Without You (2017)_Three Mills_The Line_Courtesy of the artist and White Cube_Image Credit Angus Mill

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