Endpoint was initially appointed to develop the technically challenging, 3m high exterior signage but it quickly became apparent that a full internal wayfinding design scheme was required and quickly.
The centre’s identity has echoes of sporting lines and track markings and became our inspiration for the wider wayfinding graphics. We developed a bespoke pictogram suite that gives the scheme a unique character and we treated everything from pool depth warnings, sauna and steam room identifiers and other messages with the same attention to detail.
![The Castle Centre - giant built up letters](https://www.weareendpoint.com/cms/images/Work/The-Castle/_1920x1920_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-2.jpg 1920w, https://www.weareendpoint.com/cms/images/Work/The-Castle/_1400x1400_crop_center-center_82_line/endpoint-the-castle-centre-wayfinding-design-2.jpg 1400w, https://www.weareendpoint.com/cms/images/Work/The-Castle/_1024x1024_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-2.jpg 1024w, https://www.weareendpoint.com/cms/images/Work/The-Castle/_768x768_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-2.jpg 768w, https://www.weareendpoint.com/cms/images/Work/The-Castle/_576x324_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-2.jpg 576w)
We chose furniture grade birch plywood with a laminated Formica surface for the sign material, as this felt right with the linear graphic theme but also worked in harmony with the wider interior finishes and furniture elements.
We went on to manage the fabrication and installation, ensuring the wayfinding design was implemented flawlessly.
![](https://www.weareendpoint.com/cms/images/Work/The-Castle/_600x600_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-3.jpg 600w)
![](https://www.weareendpoint.com/cms/images/Work/The-Castle/_600x600_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-4.jpg 600w)
![](https://www.weareendpoint.com/cms/images/Work/The-Castle/_600x600_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-5.jpg 600w)
![](https://www.weareendpoint.com/cms/images/Work/The-Castle/_600x600_crop_center-center_line/endpoint-the-castle-centre-wayfinding-design-6.jpg 600w)