What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.
To create strategic and aesthetic value for brands, buildings and places.
To communicate a compelling story.

What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.
To create strategic and aesthetic value for brands, buildings and places.
To communicate a compelling story.

Welcome to Endpoint

We are specialists in wayfinding and the translation of brands within the built environment.

We look at the built environment in a different way. A way that creates immense strategic and aesthetic value for clients.

Who we work with

We partner with client teams, developers, architects and the design and branding community. We've been working with Apple, John Lewis and Whitbread for over a decade.

What our clients say about us

"Endpoint has a level of service and an attention to detail that aligns with those of Apple - they combine innovation with creative technical solutions and help ensure that the Apple brand experience is implemented consistently. These guys have never let me down."

Bob Laughrea, Retail Development, Apple Inc.

"Endpoint has been assisting John Lewis with the design and procurement of our internal signs for years. We very much value the work they do as it ensures that we keep consistency and quality to the design and manufacture of our signage schemes."

Lisa Wells, Signage Design Manager, John Lewis Partnership

"Rebranding 500 sites in 6 months is extremely impressive as are the considerable cost savings Endpoint's processes have achieved. Our hotels have never looked better and Endpoint has played a pivotal role in making this happen."

Gerard Tempest, Marketing Director, Whitbread

"Endpoint partnered with us in delivering our new visual identity across all our bank branches, 500 offsite ATMs and many other brand touchpoints in just 90 days, and always provided pragmatic solutions to the more challenging applications."

Vikram Krishna, Head of Group Marketing, Emirates NBD

"If I was looking to rebrand HMC again from scratch I would make sure that we brought in Endpoint to work alongside the branding team much earlier."

Hamish Scott-Gale, Brand Director, Hamad Medical Corporation

"Endpoint engineered and implemented a comprehensive signage package throughout Land Securities' latest retail development - One New Change. Their level of professionalism and attention to detail ensured a visually stunning result. I would welcome the opportunity to work with Endpoint again, and would have no hesitation in recommending them to others."

Steve Rolley, Design Manager, Bovis Lend Lease UK

News + Views

  • Royal-Opera-House-Covent-Garden-Open Up-wayfinding-signage-Endpoint
    Endpoint sings with excitement

    We are delighted to announce that the Royal Opera House has appointed Endpoint to improve circulation and wayfinding at their iconic Covent Garden location.

    Find out more » 1.12.2016
  • John-Lewis-retail-wayfinding-Endpoint
    Doors open at John Lewis Leeds store

    Endpoint wayfinding design is featured in the latest John Lewis department store opening today.

    Find out more » 20.10.2016
  • Endpoint London staff member Adam Kennett
    Endpoint recruits another talented placement student

    Adam Kennett, the latest cohort of Endpoint’s Student Placement Programme gets stuck into developing a flexible signage family for a global client, who is launching their brand identity in 2017.

    Find out more » 13.10.2016
  • Ballymore, Embassy Gardens - Wayfinding strategy, design and implementation services
    Top 10 wayfinding tips for property developers

    Graeme Crow, design manager provides 10 wayfinding tips, which if followed can help any property developer get the most from their development.

    Find out more » 13.9.2016
  • Endpoint wins two 2016 Transform Europe Awards

    We are delighted that our work with clients Ballymore Group and Oxford Properties was recognised at the 2016 Transform Europe Awards, at The Brewery, London, EC1. We were awarded Gold […]

    Find out more » 22.4.2016
  • Endpoint wayfinding oxford english dictionary
    Endpoint succeeds in adding ‘Wayfinding’ to the Oxford English Dictionary

    After way too much time seeing wayfinding tragically misspelt or hyphenated, we campaigned to get it added to the Oxford English Dictionary.

    Find out more » 16.2.2016