What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.
To create strategic and aesthetic value for brands, buildings and places.
To communicate a compelling story.

What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.
To create strategic and aesthetic value for brands, buildings and places.
To communicate a compelling story.

Welcome to Endpoint

We are specialists in wayfinding and the translation of brands within the built environment.

We look at the built environment in a different way. A way that creates immense strategic and aesthetic value for clients.

Who we work with

We partner with client teams, developers, architects and the design and branding community. We've been working with Apple, John Lewis and Whitbread for over a decade.

What our clients say about us

"Endpoint has a level of service and an attention to detail that aligns with those of Apple - they combine innovation with creative technical solutions and help ensure that the Apple brand experience is implemented consistently. These guys have never let me down."

Bob Laughrea, Retail Development, Apple Inc.

"Endpoint has been assisting John Lewis with the design and procurement of our internal signs for years. We very much value the work they do as it ensures that we keep consistency and quality to the design and manufacture of our signage schemes."

Lisa Wells, Signage Design Manager, John Lewis Partnership

"Rebranding 500 sites in 6 months is extremely impressive as are the considerable cost savings Endpoint's processes have achieved. Our hotels have never looked better and Endpoint has played a pivotal role in making this happen."

Gerard Tempest, Marketing Director, Whitbread

"Endpoint partnered with us in delivering our new visual identity across all our bank branches, 500 offsite ATMs and many other brand touchpoints in just 90 days, and always provided pragmatic solutions to the more challenging applications."

Vikram Krishna, Head of Group Marketing, Emirates NBD

"If I was looking to rebrand HMC again from scratch I would make sure that we brought in Endpoint to work alongside the branding team much earlier."

Hamish Scott-Gale, Brand Director, Hamad Medical Corporation

"Endpoint engineered and implemented a comprehensive signage package throughout Land Securities' latest retail development - One New Change. Their level of professionalism and attention to detail ensured a visually stunning result. I would welcome the opportunity to work with Endpoint again, and would have no hesitation in recommending them to others."

Steve Rolley, Design Manager, Bovis Lend Lease UK

News + Views

  • Hakkasan Hanway Place restaurant - Signage and Brand Application win
    Endpoint dines out on Hakkasan signage and brand application win

    Looks like Endpoint’s on the menu for Hakkasan’s Hanway Place restaurant overhaul!

    Find out more » 15.11.2018
  • Retail Wayfinding - Intu Watford
    Endpoint delivers retail wayfinding experience for intu Watford

    Endpoint completes retail wayfinding project for intu’s newly redeveloped Watford shopping mall.

    Find out more » 27.9.2018
  • Theatre Wayfinding - Visitors walking down the stairs at the newly revamped Royal Opera House
    Opening 21 September 2018: “Open Up” at the Royal Opera House

    Endpoint brings theatre wayfinding centre stage at the Royal Opera House.

    Find out more » 21.9.2018
  • Endpoint's Industrial Design Placement Placement Interns: Rae and Cerys
    A year at Endpoint: How our industrial design placement interns fared

    Read what this year’s interns thought of their time at Endpoint!

    Find out more » 8.8.2018
  • Endpoint: Jo Ellicott promoted to Client Services Director
    Endpoint reinforces client service focus, promotes Jo Ellicott to Client Services Director

    Endpoint promotes from within as Jo Ellicott joins Senior Leadership Team

    Find out more » 25.7.2018
  • Wayfinding expert Stephanie Lessmann of Endpoint Dubai speaks on ‘Global Methodologies for Wayfinding’ at the SEGD Wayfinding & Placemaking Conference in Los Angeles
    Endpoint’s Stephanie Lessmann to speak at 2018 SEGD Wayfinding & Placemaking conference

    Endpoint’s international profile continues to grow – one of our wayfinding experts will take to the stage at the 2018 SEGD conference on 19-20 July in LA.

    Find out more » 4.7.2018