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Explore wayfinding from different angles

Read our insights and research, discussing hot topics related to wayfinding, placemaking, sign design and the latest market trend.

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Placemaking: Creating communities in the Build to Rent market

Placemaking: Creating communities in the Build to Rent market

We take a look at the importance of placemaking and building communities in the burgeoning Build to Rent (BTR) sector.
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Place branding in a post-lockdown world: Building a stronger sense of purpose and community for new developments

Place branding in a post-lockdown world: Building a stronger sense of purpose and community for new developments

The world is going through one of its worst pandemics, so Tim Hill at Noë & Associates and Alison Richings at Endpoint discuss place branding and placemaking in a post-pandemic world.
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Lost? There’s more than one solution

Lost? There’s more than one solution

Our head of wayfinding, Alison Richings, argues the case against her chosen discipline being dismissed as a ‘weasel word’ by the Financial Times.
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5 things to consider when rolling out a global multi-site rebrand

5 things to consider when rolling out a global multi-site rebrand

Ready to set your multi-site rebrand in motion? Here are five things to keep in mind as you begin the process.
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Retail Wayfinding

Retail Wayfinding

Alison Richings discusses retail wayfinding using Harrods as an example of how we enhanced their customer experience.
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Pelin Morris interviewed in Design Week

Pelin Morris interviewed in Design Week

Design Week spoke with Pelin Morris about her career as a wayfinding graphic designer.
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Open for all: How wayfinding can help museums & galleries attract more visitors

Open for all: How wayfinding can help museums & galleries attract more visitors

Many people avoid museums and galleries as they don’t feel they are ‘for them’. But wayfinding just might help them overcome this ‘elitist’ stigma.
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A guiding light: illumination in wayfinding

A guiding light: illumination in wayfinding

Light plays a massive role in wayfinding. So why isn’t it higher up on the strategic agenda?
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Creating a premium wayfinding experience for Harrods

Creating a premium wayfinding experience for Harrods

Our Wayfinding Design Director, Alison Richings, gives an insight into the challenge of working on a wayfinding system for an iconic brand – Harrods.
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Twentytwo Bishopsgate: Wayfinding meets WELL standards

Twentytwo Bishopsgate: Wayfinding meets WELL standards

Twentytwo Bishopsgate will be one of the most progressive buildings in London and the UK’s first WELL certified building. But what role is wayfinding playing in making this happen?
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People Vs. Property: Who rules the office?

People Vs. Property: Who rules the office?

Office design used to be dictated by available space. But as companies prioritise employee needs, things are changing.
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Project Endpoint: Building a more creative workplace

Project Endpoint: Building a more creative workplace

New Year, new space? After ten years on Tower Bridge Road, we felt it was time to revamp Endpoint’s creative workplace, so we spoke to our friends at Pentagram, Wolff Olins and Make Architects to get some fresh ideas.
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Retail Statistics: The Latest

Retail Statistics: The Latest

We look at the numbers behind the seasonal retail headlines to understand shoppers trends and to see if retailers are meeting their needs online and offline
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Rethinking Retail: Wayfinding in the Digital Age

Rethinking Retail: Wayfinding in the Digital Age

News that iPhone users can now use an indoor mapping tool might appeal to some shoppers, but will it have a lasting impact on the way we navigate retail?
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Top 10 wayfinding tips for property developers

Top 10 wayfinding tips for property developers

Here are 10 wayfinding tips which if followed can help any property developer get the most from their development.
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External branding is more than just a badge

External branding is more than just a badge

Christian Lawson, our Director of Brand Implementation, shares his thoughts on branding in the built environment. He argues that brands can, and should, do more.
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World Stadium Congress 2015 – Top 5 Takeaways

World Stadium Congress 2015 – Top 5 Takeaways

Our Top 5 takeaways from the World Stadium Congress 2015 in Doha, Qatar and how wayfinding and 'brand experience' is being considered within sports stadium environments.
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The Humble Arrow – a 15 second film

The Humble Arrow – a 15 second film

Here’s our pick of top arrows from the built environment
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Social

Instagram

05/07/2024 16:58
We recently visited a supplier to explore their sublimation capabilities. Here are some samples of their work.We enjoy visiting suppliers, as it allows us to learn about their latest innovations, review samples of their work, and observe their processes.This firsthand experience enables us to provide informed recommendations to our clients regarding the best materials for their projects.
11/06/2024 16:35
Today marks the second anniversary of the opening of the @nasjonalmuseet, the largest art museum in the Nordic countries.Endpoint was appointed by the Norwegian Government to design and develop the wayfinding system for this new National Museum. The goal was to unite four of Norway's five national museums under one roof, creating a space for classic and contemporary art, architecture, and design. This posed the challenge of developing a wayfinding system that would enhance the experience of this highly anticipated public building.We worked closely with @metric_design, who created the museum’s visual identity, and we created a bilingual wayfinding system that is easy to navigate and clearly presented in both Norwegian and English.Click on the link in our bio to learn more about our work.Or, if you prefer, listen to Ragna Jacobsen, Senior Exhibition Designer at the National Museum of Norway, discuss the project in detail and address the challenges with our Wayfinding Design Director Alison Richings on our Wayfinding X Change podcast.📸 National Museum
07/06/2024 15:08
@placevendomeqatar is a multi-billion Qatari Riyal mixed-use development in Lusail City. It is home to the most prestigious international fashion brands set against a backdrop of stunning surroundings inspired by iconic French architecture.Our Dubai team was thrilled to be tasked with designing a bespoke wayfinding system that complements the development's luxurious interior and exterior architecture.Click on the link in our profile to learn more about our work.
17/05/2024 19:07
We've Moved!Our London studio has a new home! We’re thrilled to announce our relocation to a beautifully revamped space.We’d love to see you—feel free to drop by if you’re in the area!Click on the link in our bio to read about our new studio and see more photos.
26/04/2024 16:01
Endpoint collaborated closely with Arax Properties and @radcliffescc to establish a seamless wayfinding system that integrates four interconnected buildings into a unified office campus experience.Through collaboration and workshops with the client, it became evident that there was a strong emphasis on incorporating green spaces and gardens into the campus environment. This insight influenced the design of the selected routes, which were inspired by the circular motif of the iconic Johnson Building.Click on the link in our profile to delve deeper into this project.

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